Corn Belt Power and NIPCO held a joint meeting for energy advisors and communicators in Storm Lake Oct. 10-11. Touchstone Energy® national staff were on hand – both in person and virtually - to host a Member Engagement Summit. At the summit Scott Bialick, Touchstone Energy, presented on the following:
Energy efficiency resources
Touchstone Energy’s history and mission
Cooperative Web Builder
National surveys
New advertising materials
Social media resources
Member action plans
Community engagement
The group also used the meeting to discuss the joint five-year energy study. The study, managed by Guernsey, a third-party consultant, is conducted every five years to ensure cooperative rebates are at the right levels. NIPCO, CBPC and L&O all take part in the study. The group also discussed heat rate promotion and other issues facing electric cooperatives.
This is the first time NIPCO co-ops have been included in the event, conducted annually by Corn Belt Power.
“As Touchstone Energy Cooperatives, it is beneficial to conduct regular educational sessions about the brand and its materials,” said Angela Catton, NIPCO Manager of Member Relations & Development. “We were excited for the invitation from the Corn Belt Power family of cooperatives to learn more about Touchstone Energy brand resources jointly and to collaborate on other impactful cooperative programs and best practices.”
To learn more about Touchstone Energy, visit www.touchstoneenergy.com.
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